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Little Jo Berry’s Vegans Who Snack Returns to The Parkdale Market Friday, August 5

The popular vegan food festival and vendor market is back with more vendors and an extra hour to hangout, chat and snack!

Earlier this summer, Jo Masterson of Wellington Village bakery Little Jo Berry’s launched Vegans Who Snack—a vegan food festival and local vendor market—in collaboration with Ottawa Markets. Motivated to support small businesses and reconnect the community amidst the pandemic, Masterson was inspired to take their pop-up expertise to the next level with a “small business first” mandate. The response was positively overwhelming and an estimated 5000 attendees patiently waited in lines around The Parkdale Market for vegan-versions of their favourite foods and to shop works by local makers and merchants at the unveiling.

Jo Masterson of Little Joe Berry’s

Driven by how much Vegans Who Snack resonated with the community, Masterson and their network of like-minded vendors are hosting the second edition of the festival this coming Friday, August 5. This instalment of Vegans Who Snack will see over 40+ vendors and highlight menus where “everyone can snack.” Expect vegan egg rolls, tacos, baklava and more! Alongside the plethora of eats, Masterson says that invited artists and creators are aiming to fill “exciting and unique gaps” in the market shopping experience with sustainable home-goods, artisanal wares and accessories and one-of-a-kind works of art. A few vendors on Friday’s lineup include The Momo Spot, terra20, Côté Fleurs, Alkadour Sweets, Snack O’Shack and more! Plus, an extra hour has been added to the schedule so there is more time to eat and browse!

In speaking with Masterson about the festival, they shared, “Historically, vegan communities are very white-washed and its important to be inclusive in creating opportunities and to not be complacent in gatekeeping.” They explain that while Little Jo Berry’s is a vegan bakery, veganism isn’t a founding principle of their business, nor the festival at large. “I’m more interested in folks seeing small businesses in action, that’s a more important pillar at the core of Vegans Who Snack,” they add, noting that not all the food vendors are vegan-exclusive, but rather accommodating of the vegan diet.

Vegans Who Snack is on this coming Friday, August 5, at Parkdale Park from 4:00PM-9:00PM. Accessible parking and washrooms are available, as well as curb cuts for mobility devices indicated on the map below. The entire vicinity is paved.

Wearing a mask is encouraged and please come prepared with sunscreen and water as lineups are to-be-expected and totally worth it! Your patience and support for small businesses is much appreciated.

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